Angela Reeder

Integrity Edge Partners

Clarity. Accountability. Results.I work with service-based business owners to deeply understand their financials, KPIs, operations, and goals — then translate that insight into clear priorities and disciplined execution.

Scope of Advisory Work:

This advisory work is designed to help owners clearly understand how their business is performing — financially and operationally — and to make decisions based on that understanding.The focus is on revenue, margins, capacity, and cash flow — and on ensuring the hours, structure, and priorities of the business support those outcomes with clarity and discipline.

This Scope Includes:

- Review of financial performance, profitability, and cash flow- Clarity around KPIs that inform the owner’s decisions- Operational review focused on workload, structure, and execution- Assessment of alignment between goals, staffing structure, and financial capacity- Ongoing support for prioritization, decision-making, and follow-throughThe work adapts as the business evolves. Each engagement is shaped by the owner’s goals, decisions, and operating realities.

Approach:

This is not coaching, outsourcing, or packaged consulting.The work is grounded in your financials and operating constraints. There are no generic frameworks or prescribed answers.The goal is to ensure growth, staffing, and investment decisions are supported by financial reality and operational capacity.- Grounded in financial reality, not opinion- Designed for small, owner-led organizations- Oriented toward clarity and disciplined execution- Centered on decisions that can be supported and sustained

How We Work Together:

1. Establish the Current StateWe review financials, KPIs, operations, and goals to develop a clear, shared understanding of how the business is currently performing.2. Identify What MattersWe determine what is relevant, what is noise, and where misalignment exists between goals, capacity, and financial reality.3. Act with DisciplineWe translate clarity into focused priorities and follow-through, with ongoing accountability and review.

Owners Best Suited to This Advisory:

This advisory is designed for owners who want a clear, accurate understanding of how their business is performing — and are prepared to make decisions based on that understanding.This work is a good fit for owners who:- Run small, service-based businesses- Have a team in place but still feel too close to the day-to-day- Want clarity across financials, operations, and priorities- Are open to objective insight, even when decisions are uncomfortable- Value discipline, follow-through, and accountability

This advisory is likely not a fit for owners who:- Are looking for motivation, coaching, or validation- Want someone else to make decisions for them- Prefer generic frameworks or packaged programs- Are unwilling to engage with the financial reality of the business

About Angela Reeder
& Integrity Edge Partners

Integrity Edge Partners provides owner-level advisory support to small, service-based businesses.The firm was founded by Angela Reeder to offer clear, disciplined advisory grounded in financial and operational reality.Angela has spent years working closely with business owners on financial performance, KPI development, operational structure, and execution — often where decisions require balancing competing priorities.The work is independent, practical, and focused on helping owners understand the truth of how their business is performing and act accordingly.Engagements are purposefully limited to ensure depth, focus, and accountability.

Next Steps